Do you know the difference between a good, bad, or brilliant design? The science of typography is the base of all communications such as logos, newsletters, headlines in magazines, websites, ads etc. If you think about brands or companies, you will start to understand typography. A law firm might use more common or traditional lettering […]
Hashtags have changed a lot but they are still an effective way of growing your audience and engagement. Those changes have made hashtags a little more complicated to use so grab a coffee and let's get through this. First up I'm not going to fill this article with useless stuff like what is a hashtag […]
When I think about it, I’ve worked from home my entire working life. Granted there have been a couple of short-term office tenancies but I’ve never needed an office. Over the coming days and weeks, I’ll be posting more information on how to best go at working from home. I would like to say while […]
I’ve just finished reading an article published by Forbes on why companies around the world are turning to digital marketing to survive COVID-19. The article explains that over the coming months digital strategy will be the deciding factor in most cases, whether businesses make it through the tough times ahead. In the past couple of […]
It’s 2020 and voice search is already here. If this is the first time you are hearing about or even thinking about it, you need to keep reading. There are a ton of search statistics generated by a variety of different companies, but they all point in the same direction. That Voice Search is here. […]
The humble email marketing newsletter. It’s been given a bad rap over the years partly because of its misuse however it has still managed to stand the test of time. Right now, it’s one of the best ways to communicate with people who want to see your products, services, and general content. While Instagram, Facebook, […]
You hear it everywhere, everyone talks about it, you all know “Content is King”. The problem is you need to create so much content to keep up with each platform. That amount of content takes a lot of time. I’m going to let you in on a little secret that will save you a lot […]
The short answer is "No". It often comes up that businesses want to take a break from SEO, this is never a good thing. First up SEO (search engine optimisation) isn't a one-off product you can just buy once and be done with it, it’s an ongoing process, but I’m sure you already knew that. […]
