by tristan | Jul 20, 2021 | Ads, Content, Email Marketing, Social Media, Tips
Emojis make content more playful, resulting in more people engaging with it. To measure the impact of emojis, researchers looked at 41,141 tweets from well-known brands and personalities. The results of this investigation were followed up with lab and online tests. To...
by tristan | Jul 2, 2021 | Content, Ecommerce, Email Marketing, Social Media, Tips
You may have already heard this one, in the scheme of things it can almost be considered old. The experiment was conducted back in September 2011; however, the science still holds up. It is such an important concept to understand and plays right into current social...
by tristan | Mar 10, 2021 | Email Marketing
Have you heard the quote “You live and Die by your list”? This is true even in today’s landscape. While modern technologies like chat bots are becoming more popular an email list is still one of the best methods to stay connected with your community...
by tristan | Apr 14, 2020 | Email Marketing, Tips
Following up from our Instagram post over the weekend I wanted to dive into the stats a little more. Email marketing has been around for a long time, unfortunately it’s picked up a bit of a bad rap due to the amount of spam (the snail mail equivalent of junk mail)...